Birmingham’s The Summit is adding another notable food option with the upcoming arrival of PopUp Bagels, a popular bagel brand known for its viral appeal and rotating menu. The shop is expected to open this summer as part of a broader wave of new tenants joining the shopping center.
A Viral Take on New York–Style Bagels
PopUp Bagels has gained national attention for its small-batch approach to classic New York-style bagels. The brand emphasizes freshness and simplicity, with a unique “rip, grip, and dip” method that encourages customers to enjoy bagels by tearing pieces and pairing them with spreads.
Rotating Flavors and Brand Collaborations
One of the defining features of PopUp Bagels is its frequently changing menu, which includes seasonal offerings and creative collaborations with other brands.
Past and current partnerships have included specialty cream cheese flavors such as Grillo’s “pickle de gallo” and pimento cheese inspired by the Masters tradition. These limited-time items help keep the menu fresh and attract repeat customers.
As The Summit continues to expand its tenant lineup, PopUp Bagels is expected to add to the mix of dining options drawing visitors to the popular Birmingham shopping destination.
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